CLIENT: ASTOUND Group
PROJECT: Nike.com Live Launch
ROLE: Story Boarding, Videography, Directing, Video Editing, Photography
YEAR: 2016

To promote their custom fabrication and event experience services, I produced a video montage f0r ASTOUND showcasing their end-to-end design-build process.

After understanding the unique scope, process, and run-of-show for the five-container installation, I developed a storyboard to highlight key moments during the build. GoPro cameras were used to capture timelapse video of the extensive install on-site and put the viewer in the action while I capturing HD footage of everything from pre-fabrication to finishing touches to live activation.

This is currently the second most popular video on ASTOUND’s YouTube channel.

Shipping Containers Customized for Pop-Up Retail Store | Nike.com Live | ASTOUND Group

5 shipping containers were customized at the ASTOUND Group Oakville shop to become a temporary retail activation that promoted the launch of Nike.com delivery service to Canada. This was launched in downtown Toronto and then traveled to Vancouver for a fresh activation.